Edition 53 — April 13th, 2025

You Don’t Wait for the Money—You Move First

Everyone says:
“I just need to make a bit more money first.”
“I’ll invest when it feels safer.”
“I want to—just not yet.”

And just like that, they delay their dream another year.
Another client.
Another excuse.

Here’s the truth:
The money doesn’t come before the leap.
It comes because of the leap.

Read that again.

Most people never get to a place where they can comfortably invest in themselves—because they never actually commit.
They wait.
They shrink.
They stay stuck in a loop of playing it smart, when what they really need is to play it real.

You already know you’ll make the money eventually.
You’re not lazy. You’re not lost.
You’re just scared to bet on yourself before it pays off.

But the ones who make it—the real ones—
They get help before they can “afford” it.
They move before it’s logical.
They invest before it’s comfortable.

Because they know:
If they wait for certainty, they’ll be waiting forever.

Here’s the part no one tells you:
What you actually need to feel safe
isn’t a million in the bank before you can make your move.
It’s the right guidance
and the guts to trust yourself again.

It’s a law of nature.
The universe doesn’t reward the ones who wait.
It rewards the ones who jump.

That’s the real edge.
That’s why the best become the best.

Not because they had money.
But because they had guts.
Because they trusted the thing inside them before it made sense on paper.

So here’s the question:
What would you do right now if money wasn’t the excuse?
What would change if you finally stopped waiting?
What could happen if you backed yourself today—instead of once it’s “safe”?

You don’t need another strategy.

There won't be a 'safer way' to do this EVER.
You need a decision.

You in?
Hit reply.

Tell us what leap you’ve been putting off.
NOT on sale is here for that exact moment—
When you’re done waiting,
And ready to go all in.

Marko Pfann